The Cost of Failure

We often judge opportunities based on the potential benefit or “up side” as it’s often called. If we do ‘X’ we get ‘Y’. Typically the risk we consider is simply not getting ‘Y’ if we fail to accomplish ‘X’.

I’ve come to rely on an additional approach to judging both opportunity and risk. I call it the “cost of failure”.

It’s quick, easy, and now one of my most important evaluation tools.

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Back. Up.


If you had a chance to send a message to 20,000 people in 100 words or less, what would you say? – Easy: Back. Up.

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Where I Find Positive News

Not All News Is Bad

There’s plenty of good news if you know where to look. I’ll share my list of places I look.

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Free Speech Has Consequences

"Free Speech"

Free speech is a complex topic, invoked by many when it doesn’t actually apply, or used as some kind of a shield against its consequences.

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Why I Stopped Reading “Enlightenment Now”

Open Book

Enlightenment Now is a great book and you should probably read it. Here’s why I decided to stop.

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Facts, Misinformation & Priorities

Crossed Guns

My morning was derailed by three separate articles that really struck a nerve. The concepts are so simple and important, and yet so often ignored, I’m having a hard time thinking about much else.

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We All Fear What We Don’t Understand

What We Don't Understand, We Fear

What we don’t understand, we fear. What we fear, we judge as evil. What we judge as evil, we attempt to control. And what we cannot control…we attack.

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Habit Fad

Habit creation for self improvement feels like a current fad, but that doesn’t mean there aren’t nuggets of value to be had.

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Technique Overload


I “over techniqued” myself approaching year end. My recovery is underway. πŸ™‚

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Little Leo

I finally got around to having a couple of old movies digitized. Yikes.

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Hello, my name is Walter. I’m a boy Pembroke Welsh Corgi, born in 2013. I live in Woodinville, Washington, but I do travel a little, mostly in western Washington. If you find me my owners would love it if you let them know. You can reach Leo Notenboom via the 206 number on my tag. […]

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An Interested Interview

I was recently interviewed by Josh Spector, the man behind For The Interested, a curated newsletter of interesting articles and other information that Josh both finds and occasionally writes himself. There’s an associated For The Interested Facebook group made up of newsletter subscribers, and as part of an experiment to learn more about the people […]

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Not. My. Monkeys.


I have opinions. (I’ll wait for everyone that knows me to stop laughing….) I tend not to be terribly shy about sharing said opinions. (Again, another pause for the audience to catch their breath….) I recently read an article that discussed how the Dutch are somewhat more “brutally honest” when it comes to opinions, and […]

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Dagmar (Windshyre’s Winter Shadows) 2004-2017

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The Insidious Bubble


No surprise: what we experience and expose ourselves to directly impacts what we believe to be true.

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The Shallows

The Shallows

The Shallows warrants some (ironically) deep thought into how we are each interacting with information each day, how our audience is doing so, and the broader ramifications on society as a whole.

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Five Things I Learned Writing About Gratitude Every Day For Sixty Days


Two months ago I began a writing exercise: 60 Days of Gratitude. These are my biggest take-aways.

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Six Decades

My 0th Birthday Card

Sixty days, and sixty years, come to this….

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My Better Half


One person deserves being mentioned twice.

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Having An Audience


I’m grateful and humbled that people read my stuff.

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